February 2012
11 posts
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I have the same reaction to beer in a can. If it is coming from a metal...
– James Fallows, writing in The Atlantic about his distaste for canned beer, and how he recently overcame his prejudice after discovering Dale’s Pale Ale.
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Brooklyn releases next Brewmaster's Reserve beer,...
via brewyork:
The next beer in Brooklyn Brewery’s ever-evolving Brewmaster’s Reserve series is out this week: Mary’s Maple Porter. You can probably take a good guess about what’s in it, but it’s not just any old maple syrup… it’s maple syrup from brewery Quality Control Manager Mary Wiles’ family maple trees in Onondaga, New York!
Read More
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While beer and football may seem like a perfect combination, the Super Bowl is...
– Nielsen Wire blog, which features a table of the top beer holidays in the US. Spolier alert: Christmas, Thanksgiving, and Halloween are bigger holidays in terms of beer volume sales…
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Alcohol sales in the U.S. are 67% above average... →
Not to mention beer consumption ahead of the Super Bowl…
via austinyankee:
No shit sherlock…
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About beer branding and bootlegs...
Shep: They have a beer here called "Fat Tire Pale Ale." sounds interesting
Me: Fat Tire is a @NewBelgium beer, and when I was living in the midwest is was one of my favorites, hard to find on the East Coast.
Shep: I've seen Fat Tire listed as the brewery many times but never the wrong style too
Me: Sounds like Fat Tire is a victim of the brewery's own branding, which pushes the style's name above their own brewery
New Belgium rep: I wouldn't call Fat Tire a victim of anything except being awesome. Twenty years and still a top 10 #craftbeer And just to clarify, Fat Tire is a Belgian Pale Ale. Always has been.
Shep: I disagree.
Eric: That was Joel's reverse sarcasm.
New Belgium rep: If we're getting really technical Fat Tire is an Ameri-Belgo Pale Ale that is Amber in color. An Amber Ale.
Shep: always thought it was a west coast Yuengling style
New Belgium rep: Not much in common other than the color. Dry hopped with Willamette hops its our take on a Belgian. I'm not sure if our founder, Jeff Lebesch, ever tasted Yuengling before he brewed Fat Tire. Good question...
Shep: just being sarcastic again. People west of the Mississippi river want Yuengling, east want Fat Tire
New Belgium rep: Haha!! You got me. I think it's a tasty beer, though. Still curious if Jeff ever tried it pre Fat Tire.
Evan: not a week goes by that I don't hear about how much ppl in stl coveted Coors b4 it was here... that fat tire brewery in infinitely more enjoyable
Dave: My grandpa used to send drivers to CO for a supply of Coors before duck season.
New Belgium rep: I'm sure there are still people 'bootlegging' Fat Tire into states where we actually sell it
Me: I know a place here in Brooklyn that bootlegs Fat Tire, but it'll cost ya...
January 2012
16 posts
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Following-up on WSJ's 'Beeroisseur' story →
I was happy to see the Wall Street Journal write a bit about the craft beer scene in New York City, including call-outs for City Swiggers and Top Hops beer stores, but I noticed at least one omission I commented about on the post. Of course I can’t expect the reporter to mention all my favorite beer spots around town (they have editorial considerations), but it’s hard to believe they...
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Breweries of New York tour on Foursquare →
I created a list of Breweries around the New York City area (and Long Island), which this beer blogger currently calls their home ! Fellow beer lovers can use the list to tour the best local, craft brewers around the metropolis. And if you see any of your favorites that are missing feel free to leave a comment so I can add it to the list.
Follow Brew Noob on Foursquare for more lists/tours...
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What makes a craft beer Brand? →
Besides brewing tasty beers, there are lots of other choices a brewery can make that impacts not just the beers we choose but how we enjoy them. Especially when we’re trying new beers, marketers have an opportunity to use original branding to help their beer stand out on the refrigerator case. But there are a number of choices beyond the label, like what kinds of bottles or cans to use,...
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What to Watch For: Beer in 2012 →
via ohhleary:
Enjoy this little in-depth piece on the beer industry.
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It’s been said that people often vote for the candidate they would want to share a beer with, and the same might be true in Iowa during the caucuses, where alcohol isn’t explicitly prohibited (but generally frowned upon) during the voting process. Here’s a clip of Rick Santorum drinking beer in Iowa, trying a “dark wheat beer” for the first time at a local brewer,...
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Brew Noob on Facebook →
Because it’s always a good idea to share tasty beers with friends, we’ve started a Facebook page to connect with fans outside the blog!
December 2011
9 posts
5 tags
We care a lot more about IPAs than IPOs.
– Dogfish Head founder Sam Calagione on turning down offers from venture capitalists, private-equity firms and one giant brewer. (via megordon)
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Your truly in a Christmas Day beercast from St. Louis, taste testing Schalfly’s Chistmas Ale! Talking about “Old Ales”, Missouri breweries, and Christmas traditions…
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See 'How Beer Saved the World'
5feet12inches:
Did you know that beer was critical to the birth of civilization? That’s right — beer. Scientists and historians line up to tell the amazing, untold story of how beer helped create maths, poetry, Pyramids, modern medicine, labor laws and America.
NetFlix: http://movies.netflix.com/WiMovie/How_Beer_Saved_the_World/70222666?trkid=2361637
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November 2011
17 posts
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Over Thanksgiving weekend I traveled to my hometown of St. Louis and had the opportunity to sample a number of local beers during my visit. So I decided to record another beer review on uStream, about one of my favorite local brewers O’Fallon who brew a tasty pumpkin ale I was drinking during the recording. In the video I also go on to discuss the beer culture around St. Louis, what makes...
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Quora question: What beer is best with... →
I shared my answer via Quora, and please share some of your favorite Thanksgiving beer pairings with a comment below.
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Quit being a beer elitist dude! It’d be like starting a rocknroll Tumblr then...
– Cheers to our friends at fuckyeahbeer:
FYB is not being elitist. Saying something is better than others is what I am doing. It is worth it to pay for good beer vs buying shit beer. Also I love meeting people at pubs or bars or whatever.
But once the Budweiser/Miller/Coors guy decided to...
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Nighthawk Cinema and Brooklyn Brewery give you...
Why don’t more theaters serve craft beer at the movies? I definitely see a connection between those who love independent film and those who enjoy local, independent breweries…
via brewyork:
We’ve been super-psyched about the prospect of seeing a movie at the new Nitehawk Cinema (136 Metropolitan Ave., at Berry St., Williamsburg), mainly because you have have a beer while you...
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Craft beer means everything to me, my work life, my social life, my in-between....
– Michael Bussmann of New Belgium brewing, speaking about his role as Social Media Nerd for the brewery in an interview with the Beer Wench blog.
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Drinkify - Beck →
Drinkify is a site that picks drinks to pair with your favorite musical experience, rather than vice versa, which is sometimes how I pick bars to visit based off their jukebox. I tried searching for Beck (my favorite musician) and recieved the recomended pairing with an “8 oz Microbrew” served neat. Sounds about right…
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Breweries of St. Louis tour →
I created a Foursquare list of Breweries around the St. Louis metro area (my hometown), which other beer lovers can use on their next visit or tour of the midwest. St. Louis is home to a number of breweries and a burgeoning craft beer scene.
Notice your favorite brewery (or any omissions) from the list? Leave a comment here so I can add it to the list.
Follow Brew Noob on Foursquare for more...